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Tools For Keyword Research

My favorite Free Tool is Matt's Free Keeword Tool. You can find it here: http://mattsfreekeywordtool.com/

It is a must. If you do not know what keywords to use in your ads, you are just flying blind.

4 Keyword Types In Google Adwords

There are 4 main keyword types in Google Adwords, and I'm going to explain what these keyword types are with examples:

1. Broad Match
Broad match keywords are keywords without any inverted commas (") or square brackets ([ ]) in between.

Let me give you an example of a broad match keyword - learn golf.

Your ad will be triggered whenever the keyword phrase a person types in contains both "learn" and "golf". Also, your ad will also be triggered for related terms relating to the words "learn" and "golf" as well.

Here are some examples of keywords that will trigger your ads:

- learn how to play golf
- golf learning websites
- master the art of learning golf
- golf learn lessons online

This type of keyword will allow for your ad to be shown most of the time. However, it is sometimes very untargeted traffic.

I personally do not like to target broad match keywords in my Adwords campaigns.

2. Phrase Match
Phrase match keywords are keywords that has inverted commas in between - for example "learn golf".

Your ad will only be triggered if the keyword phrase a person types in contains the word "learn golf" in that sequence.

Here are some of the keyword phrase examples that will trigger your ad:

- i want to learn golf online
- learn golf on the internet
- where can i learn golf
- learn golf swing

However, your ad will NOT be triggered when someone types in the following:

- learning golf
- learn how to play golf
- golf learn

3. Exact Match
Exact match keyword phrases have square brackets in between them - for example [learn golf].

You ad will ONLY be triggered when someone enters the words learn golf in that sequence. Nothing else in front or at the back.

I love to target my ads with both exact and phrase match keywords - as they give me the best targeted traffic to my website.

4. Negative Match
Many people neglect having negative keywords in their ad campaigns. You need to find as many negative words as possible to eliminate unwanted ad impressions and unwanted clicks.

Let me give you an example - if you're selling a digital book product on golf entitled "beginner golf tips", you wouldn't want your ad to show up when someone is looking for free beginner golf tips, beginner golf tips torrent, beginner golf tips download, etc.

All you need to do here is to precede these keywords with a negative (-) sign, for example

-free
-torrent
-download

This is very important: You MUST build up your list of negative keywords. To look out for negative keywords, simply make use of the free Google Keywords tool or free Wordtracker tool, type in the keyword which you want to target, and browse through the list to see if there's any keyword terms you do not wish your ad to appear if someone enters them in.

I normally have a list of about 500 - 600 negative keywords in any Adwords campaign that I have - this will ensure that my ad will only appear for the most targeted keyword terms, and thereby bringing me better profits.

Use Google Adwords to Make More Money with your People Search Engine

Google Adwords Learning Center

If you are new to Google Adwords, you must visit the link below.

This site is created by Google, consisting of a series free video tutorials that will guide you through everything you need to know about Google Adwords:

Click Here For Video Tutorials On Google Adwords

Understanding Terms Used In Google Adwords

The following are some of the terms most commonly used in Google Adwords and what these terms are:

1. CPC (Cost Per Click)
CPC, also known as Cost Per Click, is how much Google Adwords charges you when someone clicks on your ad.

2. Maximum CPC
Maximum CPC is an amount you are willing to pay at maximum for a click on your ad.

You'll have to state a maximum CPC for all your keywords when you create a new campaign - Google Adwords will NOT charge you beyond your maximum CPC.

3. Impressions
Impressions is the number of times your ad has been displayed for each keyword.

4. CTR (Click Through Rate)
CTR, also known as Click Through Rate, is a percentage generated by Adwords for each keyword - it is calculated based on the following formula:

(Number of Clicks / Number of Impressions) * 100 = CTR (in percentage)

In general, the higher your CTR is, the more relevant Google think your ad is, and as such, over time, as your CTR increases, Google Adwords will charge you lower per click when someone clicks on your ad.

5. Quality Score (QS)
Quality Score is a score that's calculated by Google Adwords based on a number of factors - the quality of your destination page (page at which you'll lead your visitors to when they click on your ad), your keyword's CTR, maximum CPC that you've set, etc.

The page in which you're going to send visitors to when they click on your ad is very important here - if your page is just a very simple page that provides no information but to ask them to enter their first name and email address to proceed, chances are you'll get a very poor Quality Score, and as a result, you'll have to pay a very high Cost Per Click.

In essence, the better the Quality Score is, the lesser you need to pay when someone clicks on your ad.

This is How You Make Money with Acme People Search by Tissa Godavitarne

First of all, I have to thank Tissa Godavitarne for coming up with an amazing affiliate money making website for me. It is really incredible. Affiliate Marketing Rocks! Tissa Godavitarne is brilliant. He lays it out perfectly for you, step-by-step, showing you exactly how to make money with his Acme People Search engine.

People Search accounts for 30% of all searches on the internet and knowing this Tissa Godavitarne spent over $100,000 developing and testing a people search engine. He then realized he could help others make money and he could make even more money through affiliate marketing programs. He lays it in 3 easy to follow steps, but you must complete all 3:

1. Affiliatize
2. Monetize
3. Advertise

Tissa Godavitarne is so good and wants you to succeed that he is giving 100 searches to you in the first month to see how you do. It really does work. I have made more money and made it faster with my people search engine, People-Search-Site.info than any internet business I have ever tried. Better yet, Tissa will pay up to $30 for each person you refer to his business, because he makes even more money.

Watch this video for all of the details and remember, Affiliate Marketing Rocks!